Brand Strategist - 9 months - London (Hybrid) - £550-£575 per day Inside IR35

Brand Strategist - 9 months - London (Hybrid) - £550-£575 per day Inside IR35 A major government organisation is seeking an experienced Brand Strategist to join a newly formed brand team responsible for shaping, protecting and positioning one of the UK''s most recognised public service brands. This is a unique opportunity to play a pivotal role in defining how government services are presented to millions of users, ensuring a consistent, accessible, trusted and coherent brand experience across multiple channels, products and services. Working within a multidisciplinary environment alongside designers, strategists, policy professionals and product teams, you will be responsible for developing and implementing brand strategy, brand architecture and governance frameworks that support long-term organisational objectives. You will provide strategic direction, protect brand integrity and influence senior stakeholders across government to ensure brand principles are Embedded across all decisions and delivery activities. The successful candidate will bring substantial experience delivering brand strategy programmes for large organisations, with particular strength in brand architecture, positioning, governance and stakeholder engagement. You will be comfortable navigating complex organisations, facilitating workshops, leading research initiatives and influencing senior leaders in ambiguous and fast-moving environments. Please note, active SC Clearance or lapsed SC Clearance that ..... full job details .....