Head of CRM and Retention

HEAD OF RETENTION and SUBSCRIPTION 55000 to 60000, Liverpool with Hybrid OptionsZachary Daniels are proud to be representing this client in the market. We are working with a large international nutrition brand to recruit a Head of Retention and Subscription.This Head of Retention and Subscription role is a unique opportunity to build and own a high impact function from the ground up. The Head of Retention and Subscription will play a critical role in driving customer lifetime value, subscription growth and long-term customer engagement.As Head of Retention and Subscription you will take full ownership of retention strategy. The Head of Retention and Subscription will lead CRM, lifecycle marketing and subscription performance, using data and AI driven insights to deliver measurable commercial impact. This Head of Retention and Subscription role goes beyond campaigns, focusing on growth, profitability and customer loyalty.This Head of Retention and Subscription position offers real autonomy, budget and influence. The Head of Retention and Subscription will work cross functionally with marketing, product and performance teams to shape the full customer journey from acquisition through to retention and reactivation.Benefits: Competitive salary of 55000 to 60000 Hybrid working model offering flexibility Gym on site Clear progression within a high growth business Opportunity to build and shape a function from the ground up Work on data rich, high impact commercial strategies ..... full job details .....