UX Designer

UX Designer | London | International Marketing | Hybrid, London | £70k + benefitsWe''re hiring a Digital UX Designer to help shape the next generation of digital experiences for a global investment management firm- one built for both human visitors and the AI answer engines increasingly shaping how people research financial products.This is a rare role at the intersection of classic UX craft and the emerging discipline of Answer Engine Optimisation (AEO). You''ll design interfaces that are genuinely engaging for people, while making sure the underlying structure is clean and semantic enough for AI systems to read, understand, and cite.What you''ll doLead design of a "dual-layer" architecture: rich, interactive experiences for human users alongside clean, structured, semantic markup that AI agents can parse and citeDesign and optimise multi-step journeys for high-intent visitors arriving via AI platforms, working closely with AEO and content strategistsChampion "agent-first" UX principles across the team, from information architecture to component choiceUse analytics, A/B testing, personalisation (Adobe Target) and AI citation data to validate and improve design decisionsDesign mobile-first across all digital platformsPartner with developers, content strategists and marketing managers to turn business and AEO requirements into intuitive user experiencesWhat you''ll bring5+ years in Digital UX/UI design, ideally within a regulated industry (asset management, financial ..... full job details .....