Senior Marketing Manager (B2B SaaS)

Overview

CEO @ Rocket SaaS • Bootstrapped to $3m ARR • Sharing SaaS growth strategies that actually workFull-time Senior Marketing ManagerRemote/Hybrid (must be accessible to London)About Us

We’re a fast-growing marketing agency offering outsourced marketing services for small/medium SaaS companies. Our services include SaaS marketing strategy, content, ads, lead magnets, and website conversion updates. We’re a small business of 20 employees, split between London and Europe. We’re a young team passionate about modern, creative marketing campaigns.The Role

We’re looking for a marketer with expertise in creating comprehensive strategies, including content and ads, for companies in the SaaS industry.You will be responsible for developing and overseeing the marketing strategy for multiple SaaS clients. This includes:Taking on SaaS clients who are typically struggling with lead gen and/or GTM. You must have the experience and ability to develop a multi-layered marketing strategy to facilitate their growth.Market research and competitor analysisIdentifying the ideal customer profileTargeting and audience segmentationDeciding on content pillarsMapping out a multi-layered retargeting ads funnel via Google Ads, LinkedIn Ads and Meta AdsWriting ad copy and ad creative briefs that result in high-converting LinkedIn adsManaging your team ofMarketing ExecAds managerDesignerDeveloperCreative ideas for lead magnet campaignsWebsite optimisations and landing page briefsRegular internal and client meetingsReporting to the CEOTo implement your strategy, there will be a mixture of hands-on work and managing your team of in-house and external resources, such as content creators, designers and developers.Qualifications

Experience working for a SaaS/Tech client or agencyAt least 3 years experience working in marketingExperience managing LinkedIn ad campaignsA creative and strategic mindExcellent project management skillsData attribution knowledgeAnalytical and multitasking skillsAdded benefits

Stunning WeWork London office locationFree tea, coffee and beer at the officeQuarterly bonuses based on client successQuarterly staff partiesMonthly team quiz with cash prizesCareer growth opportunities, as we are on a mission to scaleLocation

The role is hybrid, with 2 days in the London, Waterloo office (WeWork) and 3 days working from ..... full job details .....