Senior CRM Executive - Ecommerce Up to £45,000 + Benefits London Hybrid An exciting opportunity has arisen with a rapidly growing eommerce fashion brand that s making waves in the industry. Passionate, bold and full of energy, this exciting brand is on a mission to become one of the biggest brands in the UK and they re on the lookout for a Senior CRM Executive to join their fast-paced team. About the Role: In this role, you ll lead the brand s CRM and retention strategy, owning the process of customer engagement across multiple channels. From email marketing to SMS campaigns and direct mail, your ability to manage and optimise these touchpoints will directly impact customer retention and revenue growth. This is a hands-on, results-driven role where you ll need to use your expertise in Klaviyo to build targeted, high-performing campaigns and ensure the community stays connected and loyal. Responsibilities will Include: Manage and optimize the brand s CRM database (Klaviyo). Create engaging email templates, automations and SMS campaigns to boost engagement and retention. Drive sign-ups and retention for the subscription service. Oversee direct mail campaigns to re-engage lapsed customers. Develop targeted strategies for high-value customers to maximise long-term revenue. Analyse campaign performance and provide insights to senior management. Implement retention strategies to build customer loyalty. What will you need to have? A minimum of 2 years experience working in CRM, ..... full job details .....