Performance Marketing Executive

Performance Marketing Executive 

• Salary: £29,146 - £33,748 per annum
• Contractual hours: 37.5
• Basis: Permanent, Full time
• Location: Cambridge, Hybrid (2 days per week in the office)  

We are seeking an experienced and motivated Performance Marketing Executive to join our team. This role is responsible for the day-to-day management and optimisation of paid search and social media campaigns, ensuring that marketing strategies are delivered effectively to drive engagement, lead generation, and conversions. 

Key Responsibilities 

• Develop a strong understanding of products, competitors, industry trends, and marketing objectives. 
• Create, manage, and optimise PPC campaigns in line with business goals. 
• Design and deliver paid social media campaigns across platforms such as Facebook, Instagram, Twitter, and YouTube. 
• Use data and analytics tools to gain insights into user behaviour and campaign performance. 
• Build and manage lead nurturing campaigns (e.g., email, SMS) to support conversion and lead quality. 
• Monitor and report on campaign performance against agreed KPIs, including traffic, conversions, and ROI. 
• Collaborate with Sales teams to gather feedback on lead quality and refine campaign strategies. 
• Manage advertising budgets to ensure spend is aligned with strategy. 
• Produce accurate weekly campaign performance reports. 
• Stay current with digital marketing developments, tools, and trends. 
• Contribute to a professional, collaborative, and respectful working environment in line with company values. 

Candidate Profile 

• Degree in Marketing (or equivalent experience) 
• 2+ years’ PPC experience (Google Certified or equivalent) 
• Strong knowledge of Google Ads & social media advertising 
• Confident with analytics tools and Microsoft Excel 
• Organised, detail-oriented, and data-driven 
• Excellent communication skills, both written and verbal. 

Why Join Us? 

This is an exciting opportunity to take ownership of PPC and paid social activity within a dynamic team. You will play a vital role in delivering impactful digital campaigns that support the growth and success of the business. 

Performance Marketing Executive 

Closing Date: 18/09/2025