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Permanent

Marketing Manager (Digital)

Derby
money-bag 48000.00-48000.00 Annual
Posted Today

When someone leaves your company after over a decade it can be a bit of a wrench, but they always leave with best wishes - and that''s the situation of our current client, a long-established group of companies which sits within the b2b ecommerce/manufacturing sector. Whilst the role requires someone who has had experience of the whole marketing mix, there is a real bias towards digital on the day to day side of things. The role:Established nearly 60 years ago, this group incorporates 4 companies and largely sits within the technology side of personalisation sector, but they''re also heavily ecommerce based.Reporting into the Marketing Director, the Marketing Manager will lead and develop the inhouse marketing team, made up of 6 people, and oversee all marketing activity across the business. You''ll also own the digital and eCommerce roadmap, improving website performance and customer experience and delivering key initiatives such as platform upgrades, integrations and experimentation. You''ll build, manage and report on brand campaign calendars and will manage all distributor co-marketing activities to ensure effective and consistent messaging. You''ll support SEO and PPC activity in collaboration with external agencies including tracking, optimisation and performance reporting.The role will involve the line management of 4 staff members, and you''ll also work really closely with the product development teams.What we''re looking for:We''re looking for marketers with an ..... full job details .....

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