Marketing Executive (POS, Print)

Marketing Executive (POS, Print) - 12 mth FTC - Northampton - £30-35,000Are you a dynamic and experienced traditional marketing generalist with a proven track record of successfully delivering on a range of exciting campaigns? Our client is a well-known and retail trade company that prides itself on delivering top-notch quality and innovative design solutions to our customers and trade. We are now on the lookout for a Marketing Executive (POS, Print) to be based out of their Northampton support function for four days per week, with one day working from home.This will initially be on a 12-month maternity cover contract, with potential scope to move to perm.As the Marketing Executive (POS, Print), you''ll be at the forefront of both strategic planning and hands-on execution. You''ll develop comprehensive category marketing plans, ensuring clear timelines and effective communication across teams.Marketing Executive (POS, Print)- Responsibilities Craft and manage a robust category marketing plan to guide product-specific marketing, digital, internal comms, and training activities.Develop and manage a robust category marketing plan and develop go-to-market strategies and roadmaps for own label solutions, new product investments (NPI), range extensions, and trading existing products.Developing and executing propositions that are effectively launched and promoted to our audience, aligning marketing activities with strategic goals.Develop and lead category campaign and brochure ..... full job details .....