Trade Marketing Executive

Proximity Recruitment searching for a talented Trade Marketing Executive (up to £35,000 + Benefits) to join a large, successful business in Wellingborough, on an initial 12-month FTC. The role is 4 days a week in the offices, 1 day from home and joins a collaborative, supportive team in a dynamic and innovative business environment.Responsibilities include:Develop Comprehensive Marketing Plans: Craft and manage a robust category marketing plan to guide product-specific marketing, digital, internal comms, and training activities.Develop Marketing Plans and Go-To-Market Strategies: Craft and manage a robust category marketing plan and develop go-to-market strategies and roadmaps for own label solutions, new product investments (NPI), range extensions, and trading existing products.Lead Campaign and Brochure Planning: Develop and lead category campaign and brochure plans, from initial planning stages to briefing channel leads for delivery across various platforms.Collaborate with Category and Brand Comms Teams: Work closely with category and brand comms teams to refine and execute specific multi-channel marketing, internal comms, and training briefs.Manage Launch Events: Oversee launch and activation events in collaboration with the category team, ensuring clear in message and aligned with category objectives.Performance Monitoring and Reporting: Analyse and interpret marketing activity reports.Stakeholder Engagement: Engage stakeholders across various departments, including ..... full job details .....