Negotiable
About the Role
You will implement the editorial strategy and governance of the Association''s primary website, ensuring a cohesive, user-centred experience that aligns with our value propositions and inspires business growth and engagement. You will collaborate with multiple teams to guide what content belongs where and why, and how it supports the visitor journey. You''ll report to the Director - Content Operations and Performance as an individual contributor. You will use a hybrid work schedule.You Will
Editorial oversight and governanceLead the holistic editorial view of the Association''s website, including homepage strategy and calendar.Establish governance for new pages vs. updates, taxonomy, and megamenu structure to aid user navigation.Manage global web themes and ensure consistency across the site.Collaborate with partners across departments, including subject matter experts, to gather input and align content decisions with web editorial strategy.Collaborate with Experience Management team to agree on digital marketing strategy and the role of the website in delivering that strategy.Web content lifecycle managementLead the Content Health initiative, overseeing regular content audits to maintain relevance, accuracy, SEO, AI search optimization, accessibility, and agreement to brand and editorial standards.Analyse page performance and content age/relevancy to identify outdated materials and improvement opportunities.Collaborate with Writing and Editing teams to update content.User experience optimization and data-driven insightsCollaborate with Web Publishing and the Digital Product Management teams to apply UX best practices to improve the visitor journey.Analyse web data, lead reporting, insights from the SEO team, and user feedback to inform editorial decisions and improvements to enhance website performance. Report on insights to teams across Experience.Establish and analyse web metrics to guide strategic updates and inform decision-making.You HaveBachelor''s degree in communications, marketing, UX, or related field5+ years'' of experience in web content strategy, editorial management, or digital publishingHow We Support You
We provide flexibility to help you achieve a good work-life balance. You''ll be part of a global, diverse team who foster an environment of inclusion and belonging where you are valued for who you are and where you come from.We offer benefit options in and out of the workplace, including healthcare, pension plan, annual leave, parental leave, an employee assistance program. We care about our employees'' welfare and focus our benefits package on the benefits which support your wellbeing. We also recognise that everyone has different priorities, so in addition to our core benefits to support your health we offer flexible options for you to choose benefits that are right for you, your family and your lifestyle.We believe in non-stop learning and are committed to investing in learning opportunities that help you reach your full potential and support your continued developmentAbout Us
At The Association, a Great Place to Work-Certified company, we are transforming the accounting and finance profession. We are future-focused, empowering the world''s most accomplished accountants to stay relevant, meet today\''s demands, and prepare for tomorrow''s challenges through quality education, resources, and training.Learn more about The Association on LinkedIn and our Career Site.#LI-Hybrid #GreatPlacetoWorkWe are committed to equal employment opportunity regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity ..... full job details .....
Negotiable