Head of CRM - Fintech AppLocation: London, UKSalary: £100,000 - £120,000A fast-growing fintech app is looking for a strategic and data driven Head of CRM to transform customer engagement, drive retention, and enhance personalised user experiences. You''ll lead a team to develop sophisticated, data-driven customer journeys that boost conversion and lifetime value.Your Role:Design and implement a CRM strategy that supports ambitious growth targetsBuild multi-channel customer journeys to improve onboarding, engagement, and retentionThere will be a migration of platforms in the next 6 months, so you and the Head of Martech will drive thisUtilise data-driven insights to optimise personalisation and customer experienceOversee CRM automation tools and marketing technologies to drive efficiencyLead and mentor a high-performing CRM team - 4 DRWhat You Bring:Proven experience in CRM strategy and customer life cycle marketingStrong analytical skills with expertise in segmentation and automationAbility to manage complex customer journeys across multiple touchpointsLeadership experience in fast-paced digital or fintech environments.Salesforce or Braze experience would be preferred, but not essentialIdeally experience working on an App*Rates depend on experience and client ..... full job details .....