Growth Marketing Manager

Role: Growth Marketing Manager Location: Remote (1 day in Liverpool /week) Salary: £45000- £55000 Team: None - Stand alone role Tech: Hubspot I''m looking for someone who knows how to generate qualified pipeline and is comfortable using new tools, including AI, to improve how they work. This role is about building a predictable lead engine. What you''ll actually be doing: Building and managing outbound email campaigns and sequencesCreating high-converting outreach (not fluffy content)Developing ABM strategies for targeted accountsOwning messaging that drives replies, not just opensMeasuring and improving MQL to SQL to revenue conversionRunning A/B tests to continuously improve performanceWorking directly with sales to improve lead quality and close rates Where AI and tools come in: Spotting opportunities to automate and optimise outreachUsing tools to personalise at scale where it adds valueImproving list building, segmentation, and targetingContinuously finding smarter, more efficient ways to drive results What success looks like: Pipeline generatedConversion rates improvingSales saying "these leads are actually good" Not "we got loads of clicks" What I''m looking for: Someone who understands B2B services, not product marketingExperience in events, staffing, talent solutions, LandD, ExecEd is a bonus, not essentialStrong grasp of outbound and lifecycle marketingDeep HubSpot experience Comfortable owning numbers, not hiding behind vanity metricsCurious, adaptable, ..... full job details .....