Group Marketing Manager
Role: Group Marketing ManagerLocation: BedfordHours: Full time, 40 hours per week. (Hybrid)Salary: £40,000 - £45,000 (DOE)We''re looking to recruit a commercially minded and digitally fluent Group Marketing Manager to support the development and delivery of an integrated group marketing and communications strategy.This is a key role within the Group Marketing and Communications team, responsible for helping to build and strengthen the group s brands, improve customer and employee engagement, support sales growth and ensure marketing investment delivers measurable commercial outcomes. Duties of a Group Marketing Manager:• Support the development and delivery of an integrated group marketing and communications strategy.• Translate business objectives into prioritised annual marketing plans, campaign roadmaps, budgets, KPIs and clear accountabilities.• Lead, coach and develop the marketing and communications team.• Work closely with the Group Marketing and Communications Vice President, Product, the Sales teams to ensure marketing activity supports their growth.• Provide clear reporting, insight and recommendations to challenge priorities and improve return on investment.• Lead an audience-focused content strategy across social platforms.• Oversee campaign briefs, creative development and content productio.• Develop thought leadership, PR, media relations and reputation programmes.• Lead crisis and issues communications, maintaining robust approval processes and prepared ..... full job details .....
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