Digital Marketing Manager | Digital Marketing, PPC and SEO

Digital Marketing Manager | Digital Marketing, PPC andamp; SEO The Rate - Up to £350 per day IR35 Status - Inside The Location - Canary Wharf, London The Working Pattern - Hybrid, 1 to 2 days per week on site Duration - 4 months initially About the Client Digital Skills are working with a leading Global SaaS Business that provides innovative technology solutions to customers across multiple international markets. As part of a wider digital growth programme, they are looking to strengthen their marketing capability and drive increased pipeline generation through highly effective digital marketing initiatives. About the Role We are seeking a results-driven Digital Marketing Manager to lead the planning, execution, optimisation, and reporting of digital marketing campaigns. This role will play a key part in driving demand generation, improving website performance, and increasing marketing-sourced pipeline through a combination of paid media, SEO, and conversion optimisation activities. Responsibilities Develop and execute digital marketing strategies aligned with business growth objectives. Manage and optimise paid media campaigns across multiple digital channels. Lead PPC activity including campaign creation, optimisation, monitoring, and reporting. Drive SEO initiatives to improve search visibility, organic traffic, and lead generation. Own website performance, user experience, and conversion rate optimisation activities. Analyse campaign and website performance using ..... full job details .....