Digital Marketing Specialist

Digital Marketing Specialist Global Financial Services Business London (St Paul''s) Competitive package + appraisal-based bonus Hybrid, 3 days in office Permanent The company A global credit management and advisory business, working with financial institutions across multiple asset classes and markets. Around 200 people worldwide, with over 100 in the UK. It''s entrepreneurial, award-winning, and still small enough for individuals to make their mark. The opportunity Marketing here has been through a real reset. A new Marketing Lead has rebuilt the brand, guidelines and collateral, and the business is now moving into a digital transformation phase. Brand is being handed to an internal colleague, so they need a digital specialist to own the website, CRM and social channels. That frees the Lead to focus on strategy. You''ll join a two-person team that looks after all group marketing, supported by a network of freelancers and agencies for content and design. It''s a hands-on role with plenty of scope to shape how digital works. What you''ll do Own the corporate website (WordPress): content, updates, performance and user experience Run and grow LinkedIn, X and TikTok, both organic and paid, including LinkedIn Campaign Manager Write and adapt content for different audiences and channels Deliver email campaigns and support the rollout of the company CRM, including segmentation and reporting Track, analyse and report on digital performance, and turn the insights into ..... full job details .....