Digital Marketing Specialist (Remote)

Overview

Job Title: Digital Marketing Specialist (Remote) | Location: UK/Remote | Employment Type: FreelanceAbout the project: Anna is a career coach who helps young professionals and emerging leaders with clarity, confidence, and direction in their careers. The role seeks a Digital Marketing Specialist with AI skills and fluent English. Experience with cases in the EU is a plus.Responsibilities

Plan, execute, and optimize paid advertising campaigns on LinkedIn, X (formerly Twitter), Facebook, and Instagram.Conduct audience research and segmentation to ensure precise targeting.Monitor, analyze, and report on campaign performance using analytics tools.Test and implement new strategies to improve ROI and KPIs.Collaborate with the marketing team to align campaigns with overall marketing goals.Stay up-to-date with trends, tools, and best practices in digital advertising.Requirements

Proven experience managing paid advertising campaigns on social media platforms.Strong understanding of audience targeting, retargeting, and conversion optimization.Experience with analytics tools (Facebook Ads Manager, Google Analytics, etc.).Analytical mindset with the ability to interpret data and generate actionable insights.Benefits

Competitive salaryFlexible working hoursOpportunities for professional growth and developmentSupportive and innovative team environmentHow to Apply

Please send your CV and a brief cover letter explaining your experience in paid advertising campaigns to ..... full job details .....