Digital Marketing Manager

Blue Arrow is delighted to be hiring a Digital Marketing Manager for our client in St. Andrews!

Location: St. Andrews
Contract: Permanent, Full- time, 9:00am to 5:30pm.
Salary: Depending on experience.

Purpose:

To oversee and carry out the website''s digital marketing and e-commerce initiatives, which will include creating strategies, updating material, managing social media, email marketing, running display and programmatic ads, optimising OTAs, and more.

Duties:

• Create a digital annual plan and budget that includes all departments.
• Developing the site''s strategy while collaborating closely with important parties, such as sales and marketing.
• Create e-commerce and digital marketing strategies that are quarterly and annual.
• Arrange and carry out all digital marketing initiatives.
• Measure and report the effectiveness of all digital marketing activities, and evaluate against objectives.
• Ensure that the site is present throughout pertinent social media platforms.

Candidate requirements:

• A relevant university degree.
• Minimum of 3 years Digital Marketing Experience
• Hospitality background required.
• Excellent communication skills.
• Excellent written and verbal skills.
• Strong understanding of contemporary digital marketing concepts, strategies, and best practices.

Benefits:

• Onsite parking
• Onsite discounts
• Complimentary staff canteen & many more!!

Please apply today as this role won''t be round for long.

Blue Arrow Dundee

Blue Arrow is proud to be a Disability Confident Employer and is committed to helping find great work opportunities for great people.