Customer Loyalty Manager

ABOUT THE ROLE We''re partnering with one of the UK''s most recognised retail brands to recruit an experienced Senior Loyalty Manager to lead the strategy and evolution of a high-profile customer loyalty proposition. This is a commercially focused leadership role where you''ll own the end-to-end online loyalty strategy, driving customer retention, purchase frequency and customer lifetime value. Working cross-functionally across Ecommerce, CRM, Product, UX and Commercial teams, you''ll shape a loyalty programme that delivers measurable business growth while enhancing the customer experience. Key responsibilities include: Defining and delivering the long-term online loyalty strategy and roadmap. Owning the commercial performance of the loyalty proposition, including retention, frequency, customer lifetime value and ROI. Identifying opportunities to grow revenue and margin through data-led loyalty initiatives and continuous optimisation. Embedding loyalty throughout the online customer journey, working closely with Ecommerce, CRO, UX and Product teams. Leveraging first-party customer data to drive personalisation, segmentation and targeted customer engagement. Influencing senior stakeholders and leading relationships with external technology partners and suppliers Championing a test-and-learn culture to continually improve programme performance and customer engagement. This is an opportunity to make a genuine commercial impact within a business where customer loyalty is a ..... full job details .....