CRO Specialist

Our client is a global SaaS company now seeking a Conversion Rate Optimisation (CRO) Specialist with deep expertise in in-product optimisation and customer journey mapping. This is a one year contract on a hybrid basis with 3 days a week in the London offices.

Key Responsibilities

• Conversion Optimisation & Experimentation
• Design and execute A/B and multivariate tests to improve in-product conversion and engagement metrics.
• Define key success metrics (activation rate, trial-to-paid, retention, churn reduction) and build dashboards with their analytics team to track progress.
• Map and optimise customer journeys across the product lifecycle, identifying friction points and opportunities for growth.
• Use quantitative (analytics, funnel tracking, cohort analysis) and qualitative (user testing, surveys, feedback) data to identify barriers to conversion.
• Work closely with product managers, UX/UI designers, and engineers to ship impactful optimisations.

Skills & Experience

• Proven track record in CRO roles, ideally focused on in-product optimisation (SaaS, subscription, or ecommerce experience preferred).
• Strong expertise with tools like Google Optimize, Optimizely, VWO, Amplitude, Mixpanel, GA4, Hotjar, FullStory, or similar.
• Hands-on experience building and analysing A/B tests, multivariate tests, and funnel optimisation.
• Proficiency in journey mapping and lifecycle design with a customer-centric approach.
• Strong understanding of UX best practices, persuasion principles, and behavioural psychology.

Benefits

• Global company, recognised as top place to work
• Friendly team ,stunning offices
• Free Breakfast