CRM Analyst

CRM AnalystLondon (Hybrid) Salary up to £35,000 Looking to take the next step in your CRM and data analytics career? This is a great opportunity to join a well-established consumer-focused organisation where you''ll play a key role in delivering targeted marketing campaigns, analysing customer behaviour, and helping to drive data-led decision-making across the business. The CompanyThey are a recognised organisation with a strong customer focus and a commitment to leveraging data and technology to improve customer engagement. Operating at scale, they invest heavily in digital capabilities, analytics, and customer experience. This role sits within a collaborative team where you''ll have the opportunity to work with a broad range of stakeholders and contribute to impactful CRM initiatives. The RoleAs a CRM Analyst, you will support the delivery and optimisation of CRM campaigns through audience selection, campaign analysis, and customer insight generation. Responsibilities include: Building and defining customer audiences for targeted CRM campaigns Using SQL and analytical tools to evaluate campaign performance and generate actionable insights Supporting the optimisation of customer targeting strategies across multiple communication channels Creating and maintaining campaign data fields and customer data aggregations Automating reporting processes and contributing to dashboard improvements Ensuring audience selections are accurate, compliant, and aligned with governance ..... full job details .....