Content Strategist (Maternity Cover)

Content Strategist (Maternity Cover)
role at
GWILocation: LondonOffice requirement: Hybrid, 1 day per week in officeEmployment type: 12 months maternity coverOverview
At GWI we’re looking for a Content Strategy to play a key role in our Content Marketing team in London. If you’re motivated by making a difference and working in a growing company, this could be for you.What you’ll be doing
As our Content Strategist you’ll own the planning, production, and delivery of compelling content campaigns, blogs, and long-form assets that engage our audiences and drive results. You’ll work closely with the strategy team to ensure alignment across initiatives and maintain high standards of quality and performance.You’ll lead by example, directing and mentoring your team while collaborating cross-functionally to ensure our content resonates with the right personas at the right stages of the customer journey. You’ll report to our Director of Content Marketing.It’s a fast-paced environment where flexibility and adaptability are important as we grow.What you’ll bring
Editorial strategy and execution: experience in owning the full spectrum of content planning, creation and strategic alignment with business objectivesCross-functional collaboration: experience liaising closely with other channel leads to ensure cohesive planning and execution of content initiatives, while integrating insights and priorities from across the businessStakeholder engagement: skilled in maintaining strong relationships with senior stakeholders and revenue leadersCampaign leadership and briefing: experience guiding the planning and launch of key campaigns, including narrative development, asset briefing, and channel strategy to drive engagement and conversionPeople management: ability to manage and mentor a small team, supporting performance, professional growth, and wellbeingAttitude: think big, ask why, and show respect to everyone at every levelEqually important is attitude. We value people who think big, ask why, and show respect in all interactions. These are aligned with our values and leadership expectations.Interview steps
Preliminary phone call with the Talent TeamFirst video interview with the hiring managersSecond (final) video interview with the hiring panel, often including a presentation, followed by a values conversationNote: there may be additional stages as part of the plan for some roles.What is GWI?
GWI is modernized consumer research; global, on-demand, and accessible to everyone. Our platform provides fresh data about consumer values, purchase journeys, media usage, and social media habits across nearly 3 billion people in 52+ countries.What’s in it for you?
Extensive time off: 25 days annual leave plus Xmas office closuresCompetitive compensation: health cash plan; pension plan matchingWork-life balance: flexitime, early Friday finishes, work-from-anywhere optionsFamily-focused flexibility: carer days, enhanced parental leave, health cover for your familyProfessional growth: accredited learning programs, mental and physical health support, career developmentCommunity commitment: DEI initiatives, volunteer options, donation matching, payroll givingWe’re a DEI-focused employer and strive to reflect diversity in our offices and teams. We encourage applications from disabled candidates and from underrepresented and marginalized communities.Seniority level
Mid-Senior levelEmployment type
Full-timeJob function
Marketing, Public Relations, and Writing/EditingIndustries
Data Infrastructure and ..... full job details .....