Account Manager (B2B, Events, ABM) - Global B2B Lead Generation Marketing Agency - London/ Hybrid

OverviewAccount Manager (B2B, Events, ABM) - Global B2B Lead Generation Marketing Agency - London/Hybrid
Role summary: As a Marketing Account Manager, you’ll support the delivery of B2B marketing campaigns and events, working closely with internal teams and clients to gain hands-on experience in campaign planning, client communications, and project coordination to ensure successful outcomes across your accounts.
Key Responsibilities
Client Relationship Management
Contribute to building relationships with clients, acting as the day-to-day contact for queries and next actions.
Attend regular client meetings to review timelines, progress, performance, gather feedback, and identify opportunities for campaigns.
Escalate client concerns as needed and support resolution processes.
Understand client businesses, industries, and objectives to provide input into campaigns.
Prepare campaign status reports, performance metrics, and provide updates to clients and internal stakeholders.
Planning and Project Management
Collaborate with internal teams to develop tailored marketing and business development strategies and campaigns; monitor deliverables.
Support the execution of marketing activities and campaigns.
Monitor industry trends to provide clients with innovative solutions.
Prepare presentations, decks and reports for client meetings.
Account Team Management
Work with account teams to foster a collaborative, high-performance environment.
Request internal resources as needed to ensure seamless service delivery.
Event Management
Manage event logistics, source venues, coordinate speakers, and brief designers for landing pages.
Attend and manage events on the day, with stakeholder management and travel as required.
Track project budgets and provide updates; assist in compiling financial updates.
Operational Excellence
Adhere to company processes to ensure high-quality service across accounts.
Monitor client satisfaction and raise challenges proactively to maintain partnerships.
Collaborate with internal teams for integrated campaign delivery.
New Business
Assist in proposals, presentations, and pitches to win new business and expand existing accounts.
Required Experience
2-4 years of experience in a marketing or client services role, ideally within a B2B environment.
Exposure to event management and campaign coordination.
Degree in Marketing, Business, or related field.
Experience working with Monday.com project management tool.
Experience working within a CRM system.
Employment details
Employment type: Full-time
Location: London, UK (Hybrid: 3 days in office, 2 days remote)
Seniority level: Mid-Senior level
Job function: Marketing
Industries: Marketing Services and Events Services
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