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Permanent

Head of Brand and Partner Marketing

Bletchley
money-bag 80650.00-80650.00 Annual
2843032783
Posted 2 weeks ago

Role PurposeAs the Head of Brand and Partner Marketing, you are responsible for developing and executing the brand strategy, positioning, and messaging for LifeSearch and our products and services - ensuring alignment with our brand purpose and business objectives. You will lead our B2B/partner marketing, creating and delivering effective marketing campaigns and programmes to drive awareness, engagement, and revenue from key partners and stakeholders.Your primary purpose is to enable and support profitable revenue growth for LifeSearch - always acting to Protect People Properly and ensure best possible customer outcomes. Knowledge Skills and Experience - essentialAt least 5 years of experience in senior marketing leadership, with a proven track record of success.Brand management experience, building and managing a strong brand identity.Experience of working within financial services, ideally in protection.Experience in developing, running and evaluating integrated marketing campaigns (ideally both D2C and B2B)Ability to develop and implement effective marketing strategies that align with the company''s goals and objectives.Proven experience in leading and managing a marketing team, with the ability to inspire and motivate team members.Strong collaboration skills to work effectively with cross-functional teams, including sales, digital, operations and with external suppliers/partners.Excellent verbal and written communication skills, with the ability to convey complex ideas ..... full job details .....

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