Wine Brand and Sales Manager. Hampshire, UK, Remote
This is a great opportunity for a sales-focused executive with experience and knowledge in selling and marketing a private winery brand in the UK market. On-site and off-site selling and experience are of interest, as well as willingness to promote and market the wine through various social media channels. ResponsibilitiesBrand and MarketingDevelop and execute the winery''s brand identity and marketing strategy from the ground up, establishing a distinctive voice and visual presenceBuild and maintain a strong local and regional profile across Hampshire and surrounding areas through targeted community engagement and partnershipsCreate, manage and grow all social media and digital channels, including content planning, scheduling and performance monitoringPlan, coordinate and deliver launch events, consumer tastings and trade presentations from concept through to executionSales and CommercialDesign and implement the initial sales strategy, identifying priority channels and setting realistic targets aligned with production volumesEstablish and develop direct-to-consumer sales channels, including cellar door, e-commerce and a customer mailing listBuild and manage relationships with local and regional trade accounts, independent wine retailers, restaurants, hotels and hospitality venuesMonitor sales performance, analyse trends and adapt the commercial approach as production scales toward 25,000 bottles annuallyOperations and Supply ChainCoordinate end-to-end logistics between ..... full job details .....
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