VP Performance Marketing

VP - Performance Marketing London Hybrid Basic £120k to £130k plus Bonus and Benefits Our Client Our client is a leading B2B information provider in the technology sector whose aim is to inspire the global technology community to build a better world by informing, educating and connecting them through world-class research, training, events, and media. What you ll be doing: The Group wide Marketing Leadership role, will set the strategic direction and lead best practice development for paid media across the business. Reporting to the Group EVP Marketing Performance, this role will focus on paid media, including search, paid social, programmatic etc. This leadership role will drive excellence across internal teams and agency partners, initially within the B2B events divisions. You will be responsible for defining clear standards, championing innovation, and enabling high-performing campaign delivery to ensure consistent, scalable, and measurable results aligned with business objectives. Key Responsibilities Strategic Ownership Define the vision and strategic role of paid media across the group, aligning them to business growth and brand goals. Build and evolve group-wide frameworks for paid media, social, programmatic. Establish standards and best practices to drive consistency, performance, and innovation across teams and agencies. Own governance structures that ensure quality, brand safety and accountability, while enabling agility and scale. Partner with business and ..... full job details .....