Social Media Executive

Social Media Executive - Fast-growing fashion brand Location - Greater Manchester Zachary Daniels are partnered with an exciting, fast-growing UK womenswear brand, bringing together deep fashion industry experience with a highly engaged creator-led community. The Role: This is a highly hands-on opportunity at the heart of the brand''s content output. You''ll work closely with a small, fast-moving marketing team, have direct access to the founders and play a key role in shaping how the brand shows up on TikTok. Key Responsibilities: Own the TikTok strategy end-to-end, including content pillars, formats, trends, sounds and posting cadence. Build, manage and continually evolve the TikTok content calendar. Stay ahead of emerging TikTok trends, formats, creators, sounds and cultural moments. Translate wider brand campaigns and key moments, including seasonal launches and brand anniversaries, into TikTok-native activations. Develop new ideas that grow reach, engagement and community. Monitor TikTok performance and use data and insights to continually refine the strategy. Be a confident and engaging on-camera presence, appearing as a face of the brand across talking-head, POV, trend-led and community-focused content. Shoot, edit and publish native TikTok and Instagram content. Create high volumes of content at pace, balancing planned content with reactive opportunities. Manage day-to-day TikTok community engagement, including comments and direct messages. ..... full job details .....