Shopper Marketing Manager
Our client is looking for a Shopper Marketing Manager to develop and deliver retail-focused marketing campaigns that drive brand visibility, shopper engagement, and sales growth. Working closely with retailers, sales teams, and brand stakeholders, you''ll create impactful activations that bring brands to life in-store and online.Client Detailsa fast-growing FMCG business with a portfolio of well-known brands, committed to innovation and delivering exceptional shopper experiences across multiple retail channels, based in Merseyside.DescriptionDevelop and implement shopper marketing strategies to enhance customer engagement and boost sales.Collaborate with internal teams and external stakeholders to execute in-store marketing campaigns.Analyse shopper behaviours to identify trends and opportunities for targeted marketing efforts.Manage budgets and ensure campaigns are delivered within financial constraints.Monitor and evaluate the effectiveness of marketing activities, providing actionable insights.Build strong relationships with retail partners and suppliers to maximise promotional opportunities.Ensure alignment of campaigns with overall brand strategy and guidelines.Provide regular updates and reports to key stakeholders on campaign performance.ProfileA successful Shopper Marketing Manager should have:A strong background in marketing, ideally within the business services sector.Proven experience in developing and delivering shopper marketing strategies and ..... full job details .....
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