Senior Supporter Development Officer (Trading and Gaming)
We''re seeking a proactive and insight-driven fundraiser with experience in charity e-commerce (Online Shop). You''ll be confident delivering multi-channel campaigns, using data to inform decisions and improving supporter journeys to achieve growth. Experience of Regular Giving, Lottery and building customer journeys would be advantageous. As the Senior Supporter Development Officer (Trading and Gaming) you will lead the development and delivery of Brooke''s online Trading (Shop), Regular Giving NPD and Lottery programmes, creating supporter-centric journeys that increase engagement, retention and income. Leading on the growth of our Trading portfolio, you will help transform the Brooke Shop into a year-round engagement and income channel through effective product development, supporter journeys and campaign activity. You will Develop and deliver stewardship and engagement programmes for Regular Giving and Lottery supporters, ensuring positive supporter experiences that increase retention and lifetime value and drive insight-led improvements and innovation, using data, testing and audience understanding to optimise performance, improve supporter journeys and identify new opportunities for growth. You''ll work closely with colleagues across Supporter Acquisition, Supporter Journeys, Data and Insight, Finance and external suppliers to deliver effective supporter experiences and achieve ambitious income growth targets. Brooke works across Africa, Asia and Latin America to ..... full job details .....
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