Senior Social Strategist

Senior Social Strategist London Hybrid Working Salary - £80k - £85k (no flexibility) Are you a social strategist who can spot cultural shifts before they happen and turn audience insight into standout social thinking? We''re partnering with a leading global communications agency to find a Senior Social Strategist to work on a major fashion and lifestyle account, helping shape social and content strategy across some of the world''s most influential platforms. The Role This is a highly strategic position focused on defining audience approaches, platform roles and content direction across TikTok, Instagram and YouTube. You''ll be responsible for developing culture-led strategies, uncovering audience insights and helping brands create work that feels relevant, impactful and genuinely connected to the conversations people care about. Working alongside creative, influencer, PR and account teams, you''ll play a key role in shaping social-first campaigns and building long-term brand relevance. What You''ll Be Doing Developing social and content strategies rooted in culture, audience insight and platform behaviour Identifying trends, opportunities and emerging conversations Leading audience, competitor and cultural analysis Creating strategic frameworks, content territories and channel recommendations Writing inspiring briefs for creative and influencer teams Presenting recommendations and strategic thinking to clients Working across integrated campaigns to ensure strategy ..... full job details .....