Senior Marketing Officer

The Senior Marketing Officer is responsible for planning, delivering and evaluating the charity''s day-to-day marketing activity, campaigns and fundraising appeals to support the delivery of the charity''s strategic objectives and income targets. The post holder will have excellent project management and communication skills, be highly organised and demonstrate exceptional attention to detail. They will work collaboratively across teams to deliver high-quality marketing activity that engages supporters, strengthens both charity brands and drives fundraising performance. The role is primarily based at the charity''s head office at Birmingham Children''s Hospital, with the requirement to also occasionally work from Birmingham Women''s Hospital alongside some remote and out of hours working. The Senior Marketing Officer plays a key role in delivering successful fundraising products and offline marketing campaigns which increase public awareness of both charities, strengthen brand identity, grow supporter engagement and maximise income. This is a hands-on role suited to an ambitious marketing professional who thrives in a fast-paced environment and enjoys managing multiple projects simultaneously. Your skills and passion will see you: Plan, deliver and evaluate day-to-day fundraising campaigns and products alongside the Marketing Manager, maximising reach, supporter engagement, brand advocacy and income generation. Support the development, delivery and evaluation of ..... full job details .....