Senior Marketing Manager (12-month FTC)

Overview
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Senior Marketing Manager (12-month FTC)
role at
Ellwood Atfield .This range is provided by Ellwood Atfield. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.Base pay range
This range is provided by Ellwood Atfield. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.The organisation
Our client is the UK’s leading trade association for a vibrant and high-profile consumer industry.The opportunity
The Senior Marketing Manager plays a pivotal role within the organisation’s communications team, formulating their digital strategy and communications in line with their brand. Managing a team of two, the interim will develop and lead the digital marketing strategy to grow awareness and engagement amongst members and consumers.This is a 12-month maternity cover, to start by mid-October 2025, and is a part-time role (30 hours per week).Main responsibilities
Manage and evolve a digital marketing strategy with a core focus on social media channels, working with the PR and brand team, as well as the wider organisationManage marketing campaigns, from strategy and planning to delivery and reporting, ensuring brand integrity and driving awareness and engagementCarry out regular analysis and monitoring of social media channels in order to make recommendations of how to evolve the social media strategyManage the social calendar across all channels to ensure content is consistent and the frequency of posting is in line with the overall social media strategySupport senior colleagues with budget reporting and monitoring expenditureManage the Senior Content Executive and the Marketing ExecutiveKey skills and experience required
Experience of managing a social media marketing plan in support of business goals to both B2B and B2C audiencesProven experience of offline and online marketing and advertisingExcellent knowledge of/experience in using tools to analyse social media and website content, including Google AnalyticsExperience of taking insights from data and preparing high quality reports for internal or external presentation Proactive approach to projects and deliveryExcellent organisation skills, meticulous attention to detailKnowledge of PowerPoint, CRM systems, Hootsuite.Seniority level
Mid-Senior levelEmployment type
ContractJob function
MarketingIndustries
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