Senior Marketing Executive Job Description Must have: - Work with senior management team to establish strategic goals and objectives for annual marketing activities Set annual marketing budgets Digital marketing experience including multiple social media platforms (b2b and b2c) Content writing Proactive approach to planning and implementing industry focused marketing activities Lead marketing activity through collaboration and creative thinking Nice to have: - Creative design work/graphic design knowledge and skills Web development Eshot and mailing list knowledge Ecommerce Blog writing Photography SEO PPC campaigns Experience of construction supply chain Key objectives: - To understand all business flows within the business and develop strategies for each promoting and creating brand awareness in each sector. Keep up to date with industry trends, activities, legislation, events, and news to ensure the business remain relevant and innovative. To take ownership of the marketing calendar and deliver strategic goals and objectives for annual marketing activities The ability to liaise with outside agencies on all things marketing when required Work with our suppliers/manufacturers to ensure we have full brand support Develop and deliver Eshot campaigns in conjunction with sales Architectural Ironmongery Internal and External Doors Access Control Window and Door Hardware ..... full job details .....