Senior Direct Marketing Officer - Engagement - FTC
As Senior Direct Marketing Officer, you will operate with a level of autonomy, build excellent stakeholder relationships and deliver outstanding fundraising campaigns. A focus on results will be vital but how these are achieved will also form a large part of the role; considering the non-financial measures of quality in addition to more traditional measures of success. Working with a number of teams and suppliers, you ll be delivering direct marketing activity through a range of channels and media. The programme is an evolving one with change and growth happening in a lot of interesting areas. Your role will be to help to develop the supporter engagement programme; taking responsibility for long-term projects that will improve the future optimisation of campaigns. You ll also be responsible for delivering exceptional fundraising campaigns to achieve ambitious income targets. This is a 12-month fixed term contract, or on return of the substantive postholder, to cover a period of maternity leave. Key Responsibilities: Campaign Management Plan, manage and deliver successful campaigns across a range of channels and media. Manage projects that will improve the long-term success of campaigns. Deliver motivational fundraiser training and develop engaging fundraiser materials with agency stakeholders to ensure high-quality fundraising. Ensure compliance and adherence to regulation and codes of practice is considered in all campaign activity. This could include mystery ..... full job details .....