Senior Digital Marketing Specialist

Job Title: Senior Marketing SpecialistYou will serve as a strategic architect and cross-functional leader, driving brand awareness and revenue growth for high-impact products. You are the "go-to" expert for marketing strategy, responsible for leading large-scale campaigns, managing global media relationships, and fostering an inclusive, high-performing team culture.Core ResponsibilitiesStrategy and Leadership: Define high-level project objectives and advertising standards; lead cross-functional teams to hit lead-gen and advocacy goals.Media and Amplification: Own the media planning lifecycle, managing large agencies and global media teams to scale brand stories across social and traditional channels.Data and ROI: Track and report on campaign performance (MQLs, revenue, and pipeline) using CRM tools to ensure every dollar spent drives business results.Operations and Logistics: Manage external vendors and budgets for complex virtual and physical events-from audiovisual planning to speaker management.Inclusive Excellence: Champion DEI and psychological safety. Facilitate inclusive meetings and mitigate bias to ensure diverse perspectives thrive.Required SkillsStrategic Growth: Proficiency in SEO, Social Media, Influencer Marketing, and Consumer Behavior.Execution: Advanced Project Management and Deal Negotiation.Analysis: Expert at data synthesis and translating metrics into actionable insights.Communication: Elite stakeholder management and public amplification skills.Randstad ..... full job details .....