Senior Digital Marketing Executive

Make a Real Difference in a Child''s Life At Barnardo''s, we believe in children - no matter who they are or what they''ve been through. We work to build stronger families, safer childhoods, and positive futures. As part of our Fundraising and Marketing department, the digital team plays a critical role engaging audiences across various digital channels to drive action across time money voice. We''re looking for an experienced and ambitious Senior Digital Loyalty Executive to drive our digital loyalty programme forward to build connection with our supporters and customers, building loyalty and life-time value. What You''ll Be Doing as the Senior Digital Loyalty Executive Driving the digital stewardship and loyalty journeys to maximise the lifetime value of supporters and customers through effective project management of the One Supporter Journey Support the team to deliver growth in the digital loyalty programme (primarily email and SMS) to unlock additional income growth and encourage repeat giving/purchases Provide technical support for stakeholders using our email marketing platforms Work collaboratively with the wider digital loyalty team and fundraising teams to spot opportunities for growth to maximise income Embed an audience, data-led approach to our digital journeys, putting customer/supporter experience at the heart of every decision Provide timely, relevant reporting to stakeholders to optimise continuously improve our digital marketing This is ..... full job details .....