Senior Data Analyst - Marketing Ops

Senior Marketing Data AnalystWolfspeed Marketing Analytics and OperationsWolfspeed is looking for a Senior Marketing Data Analyst to help build the reporting, analytics and data foundations that will give the Marketing team a much clearer view of performance and business impact.This is a hands-on role for someone who enjoys working on the technical side of data and reporting, particularly Power BI and SQL, while also being interested in how marketing data connects to customers, leads and sales pipeline.You''ll have the opportunity to bring together data from different systems, build meaningful dashboards and create a more joined-up view of marketing performance. The role will suit someone who likes solving problems, improving how things work and turning complex data into something the wider business can actually use.What you''ll be doingBuild and develop Power BI dashboards and reporting that give Marketing and Sales clear visibility of performance.Use SQL to extract, analyse and work with data from multiple sources.Bring together data from marketing, CRM and analytics platforms to create a more complete picture of the customer journey.Help establish reporting around campaign performance, conversion, leads, opportunities, pipeline and marketing ROI.Improve understanding of how marketing activity contributes to the sales pipeline and wider business results.Develop practical approaches to attribution and marketing performance measurement.Work with stakeholders to understand ..... full job details .....