Senior Client Success Manager (Marketing Effectiveness)

Client Success Manager (Marketing Effectiveness)

London, England, United KingdomClient Success Manager (Marketing Effectiveness) required to work with multiple premier brands to provide first-class strategic client services. As a Client Success Manager, you will be the primary point of contact for our clients, ensuring they derive maximum value from our products/services. Your role will involve building strong relationships, understanding client needs, and facilitating successful outcomes to drive customer satisfaction and retention.Role DescriptionTheClientSuccessManagerwillreporttotheClientSuccessDirectorandworkcloselywiththeclientleadershipteamtoensureoptimaldeliveryandsatisfaction.Theidealcandidateshouldhaveaminimumof5yearsofexperienceinprojectmanagement,clientrelationshipmanagement,and demonstrable expertise in data analytics, particularly within the realm of marketing effectiveness and Marketing Mix Modelling (MMM).The Client Success Manager should be able to work in a fast-paced environment, manage multiple projects simultaneously, and prioritise tasks effectively. They should have excellent problem-solving skills, attention to detail, and a proactive approach to identifying and resolving issues.ThesuccessfulcandidateshouldhaveadeepunderstandingoftheMarketingEffectivenessandanalyticsindustry, with specific knowledge of MMM methodologies, data requirements, and interpretation of model outputs.

Theyshould be up to date with the latest trends and developments in marketing measurement. They should be able to i nterpret complex data and analytical insights, including those derived from MMM, and present them in a clear, concise, and actionable manner to clients, translating technical findings into strategic business recommendations.Theyshouldbeuptodatewiththelatesttrendsanddevelopmentsinmarketingmeasurement.Theyshouldbeableto interpret complex data and analytical insights, including those derived from MMM, and present them in a clear, concise, and actionable manner to clients, translating technical findings into strategic business recommendations.The Client Success Manager should be a team player and possess effective communication and interpersonal skills to collaborate effectively with cross-functional teams, including dedicated analytics and data science teams.KeyActivitiesandAccountabilitiesDriveoptimalclientprojectprocessesforworkdeliveryandclientsatisfaction, specifically for projects involving advanced analytics and MMM.Deliver high- quality client materials in line with strategic objectives, ensuring clear articulation of analytical insights and MMM recommendations.Contributetocollaborativeteamlearningandknowledgesharingtostrengthencapabilities, particularly in areas of marketing effectiveness measurement and MMM best practices.Deliverinspecificareasofclientengagementandmanagementasdefinedbyclientleadership, includingleadingdiscussionsonMMMresultsandtheirimplications.Supportwithclientgrowthinitiativesandnewbusinesspitches, showcasingGainTheory''sanalyticalcapabilitiesandMMMexpertise.Cross-collaboration with analytics, data, and ops team members to ensure a well-functioning squad with high levels of satisfaction,

acting as a key liaison between clients and the analytical delivery teams .MaintainsastrongfocusontheMarketingEffectivenessandanalyticsindustryandthoseofourclients, staying abreast of new MMM techniques and industry benchmarks.KPIsandSuccessFactorsActiveClientStakeholder#sInfluenceofClientStakeholdersValueGeneratedforClients**(demonstratedthroughactionableMMMinsightsandimprovedmarketingROI)**AverageAnnualClientSizeClientSuccessEmployeeSatisfactionCriticalCapabilitiesStrong data and analytical interpretation skills, with proven experience in understanding and communicating Marketing Mix Modeling (MMM) outputs and their business implications.Proficientinsupportingprojectandclientrelationshipmanagement, especiallyforanalytics-heavyengagements.KnowledgeableinSOWoversightandriskmanagementpractices, with an understanding of the complexities of data and analytical project scopes.Committedtosupportingqualityassuranceandbestpracticeadherence, particularlyinthedeliveryofanalyticalmodelsandinsights.Effectivecommunicationandinterpersonalskillstoaidteamcollaboration, including the ability to bridge the gap between technical analytics teams and business stakeholders.Strategicassistanceinfinancialanalysisforclientbudgetingandprofitabilityinsights, leveraging analytical findings to inform investment decisions.KeyActivitiesandAccountabilitiesDeliverhigh-qualityclientmaterialsinlinewithstrategicobjectives.Supportwithclientgrowthinitiativesandnewbusinesspitches.Cross-collaborationwithanalytics,data,andopsteammemberstoensureawell-functioningsquadwithhighlevelsofsatisfaction.Whoweareandwhatwedo:GainTheoryisaleadingglobalmarketingeffectivenessandforesightconsultancy.Wecombinequalitydata,proprietarytechnology,andadvancedanalyticstogiveourclientstheconfidencetomakebetterinformedinvestmentdecisionsthatdrivegrowth.Growth is the defining characteristic of successful organisation and Gain Theory’s vision is to accelerate growth for ambitious brands. We define ambitious brands as those that generate earnings/profits that are above the industry average.Wedeliver:Datastrategy,harmonization,andvisualization.Advanced analytics and modelling, including MMM (Marketing Mix Modelling), attribution and unified measurement, testing, segmentation, behavioural sciences, choice analytics, simulation, war gaming and forecasting.At Gain Theory, we love accelerating growth for our people. As a Gain Theorist, you will need to demonstrate behaviours which support our values.Gain Theory is committed to actively building a diverse, equitable and inclusive workplace where everyone feels welcomed, valued and heard, and is treated with dignity and respect. As leaders and creative partners across industries, it is our responsibility to cultivate an environment reflective of our greatest asset; our people. We believe that this commitment inspires growth and delivers equitable outcomes for everyone as well as the clients and communities we serve.Gain Theory is a WPP-owned consultancy. For more information, please visit please visitourwebsite andfollowGainTheoryonoursocialchannelsviaLinkedIn andTwitter .Note: We rely on legitimate interest as a legal basis for processing personal information under the GDPR for purposes of recruitment and applications for employment.When you click "Submit Application", this will send any information you add to Gain Theory. Before you do this, we think it''s a good idea to read through ourRecruitmentPrivacyPolicy .Why work for us?

Gain Theory is committed to actively building a diverse, equitable and inclusive workplace where everyone feels welcomed, valued and heard, and is treated with dignity and respect. As leaders and creative partners across industries, it is our responsibility to cultivate an environment reflective of our greatest asset; our people. We believe that this commitment inspires growth and delivers equitable outcomes for everyone as well as the clients and communities we serve.What we pride ourselves on:

Growth and developmentFlexible by designBrilliant benefitsCulture with Heart

Our exceptional and skilled team defines Gain Theory. That''s why we seek individuals who strive for excellence and continually challenge us to improve.What we do

Gain Theory is a global marketing effectiveness and foresight consultancy. Our vision is to accelerate growth for ambitious brands by giving clients the confidence to make better data-informed investment decisions. High-touch consultancy powered by unique partnerships and proprietary technology are used to power our award-winning solutions.As a WPP consultancy, Gain Theory also has access to a range of data, expertise, and tools that create a truly differentiated offering.Gain Theory is a WPP agency (NYSE: WPP).Who we are

We are a people-centric organisation whose culture is underpinned by 4 important values:

Be Curious

,

Be Positive

,

Make it Better

and

Act with Consideration.

We channel these values through our behaviours, in the way we work, and in the interactions we have with each other and our clients.WPP (Gain Theory) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.Gain Theory isa WPP-owned consultancy. For more information , please visit please visitour website and follow Gain Theory on our social channels via LinkedIn and Twitter .Note: We rely on legitimate interest as a legal basis for processing personal information under the GDPR for purposes of recruitment and applications for employmentWhen you click "Submit Application", this will send any information you add to Gain Theory. Before you do this, we think it''s a good idea to read through our RecruitmentPrivacy Policy . California residents should read our California Recruitment Privacy Notice which explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.Apply for this job

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