Senior Category Manager - Built In

Overview

EDAO (European Digital Appliances Office) offers leadership, guidance, expertise and support of the Business and Product Marketing strategies for Samsung Electronics Home Appliances across Europe. We take full responsibility for the total business performance of Samsung across 17 subsidiaries within Europe. Home Appliances is one of the fastest growing businesses within Samsung Electronics and EDAO helps define and drive Global Strategy into local execution. Additionally, it leads the broader product, sales, retail and marketing community to deliver excellence in execution. A small dynamic team with a genuine passion for innovation and a desire to propel Samsung to a true number one position in the category across Europe.Role and Responsibilities

The purpose of the role is to establish Samsung as a top tier Built in Kitchen brand, through continuously improving the product lineup and go to market strategies as well as removing channel operational barriers.Line up optimisation and competitiveness - Analyse new and existing lineup specifications, price positioning and competitive benchmark and develop recommendations to optimise lineup and roadmap planningLaunch Excellence - Pre launch planning and Post launch tracking. Ensuring complete delivery of all required launch tools to maximise market impact and investment efficiencyRemoving operational barriers - Project management/tracking of removal of operational hurdles (supply chain, after sales service, financial processes etc)Operational efficiency - Find opportunities for increased sharing of models and lineups across European subsKitchen Fit - Improve install ability of Samsung Built in Lineup by collecting VOC, analysing needs and track implementation of changes in specifications and information/assetsBe an advocate for a broad approach to Built in category in product / lineup development, design language, asset creationKitchen ambassador - be a spokesperson internally for the needs of the Kitchen channel, drive and implement initiatives to enable channel expansionMarket Knowledge - analyse, understand and interpret market research data and competitor analysis to shape and steer the business direction. Identify new opportunities or corrective actions to existing business to ensure the business stays agile and is always able to capitalise on changing market dynamics.Closely collaborate with EDAO, HQ and Sub colleagues, Proven roadmap with key gaps filledSuccessful launch execution and trackingChannel expansionCommercial critical metrics for success are sales, profit, market share, price index and product mixA very hands-on approach with strong ability to make data-driven recommendations on product and sales strategyAttention to detail, both in numbers and in product specification, line-up architecture, competitive benchmarking.Ability to generate product and commercial insights by dissecting and triangulating multiple data and information sources (such as market data, sales data, competitor bench marketing, line-up specifications).Cross functional experience with solid foundation in product management but also brings comprehensive understanding of commercial drivers behind any businessBuilt in product experience is a requirement and kitchen channel experience is a plusProduct categories: BI ovens, hobs, MWO and hoods, BI dishwashers, BI refrigerationCollaborative personality that is able to work in partnership with local PMs across European countries and Product planning/RandD functions based in Korea.Excellent verbal and written communication skills in English essential, with good appreciation of global multi-cultural environmentProficient in PowerPoint and MS ExcelAvailability to travel in Europe and overseasHybrid working - 3 days in the office and 2 days at home per weekBonus scheme linked to individual, team and company performanceCar allowancePrivate medical - family coverIncome protectionEnhanced pension contributionThree volunteering days each yearFlexible benefit portal and contribution of £55 per month - including travel insurance, gym membership, season ticket loan, Tastecard, dental insurance and moreHoliday - 25 days plus bank holidays and an additional day off for your birthdayAccess to discounts on a wide range of Samsung productsAccess to a discount shopping ..... full job details .....