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Permanent

Senior Brand Activation Manager

Michael Page
Reading
money-bag Negotiable
Posted: 06 July 2026 (Today)
Closing date: 05 August 2026
Ref: 225331812

Take the lead in driving impactful brand activation campaigns as a Senior Brand Activation Manager in the FMCG sector. This permanent role offers a chance to make meaningful contributions to brand growth and visibility

Client Details

This opportunity is with a well-established organisation in the FMCG sector, known for its innovative approach to marketing and branding. The company operates as a medium-sized business and is committed to delivering high-quality products to its customers.

Description

  • Develop and execute brand activation strategies to enhance market presence.
  • Coordinate with internal marketing teams and external agencies to ensure campaign alignment.
  • Monitor and analyse campaign performance, providing actionable insights to optimise results.
  • Ensure brand consistency across all marketing channels and touchpoints.
  • Manage budgets effectively to maximise return on investment.
  • Identify and leverage market trends to develop innovative activation initiatives.
  • Collaborate with sales teams to align brand activation plans with business objectives.
  • Prepare and present reports on campaign performance to stakeholders.

Profile

A successful Senior Brand Activation Manager should have:

  • A strong background in FMCG marketing or brand activation.
  • Proven experience in managing multi-channel marketing campaigns.
  • Excellent analytical skills to evaluate campaign performance.
  • Strong project management and organisational abilities.
  • Solid understanding of consumer behaviour and market dynamics.
  • Effective communication and stakeholder management skills.

Job Offer

  • Competitive salary.
  • Permanent position.
  • Opportunity to work within a respected organisation in the FMCG industry.
  • Potential for professional growth and career development.
  • Additional benefits to be confirmed upon offer.

If you are passionate about brand activation and looking for a rewarding role in the FMCG sector, we encourage you to apply today

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