Salesforce Marketing Cloud Specialist

Parkinson s UK is now recruiting for a skilled and experienced Salesforce Marketing Cloud Specialist looking for an exciting and challenging role that will make a real impact in the way the charity manages its email communications. About the role As our Marketing Cloud Operations Specialist, you will be the operational technical expert of our supporter engagement. This is a pivotal role within our Salesforce Team ensuring that our Marketing Cloud Engagement (SFMCE) platform is robust, compliant and ready to deliver life-changing impact. You will manage the day-to-day business as usual operations translating fundraising/event strategies into sophisticated technical journeys that keep our supporters and supported audiences at the very centre of our mission. What you ll do Act as the primary administrator for Salesforce Marketing Cloud;manage business units, user permissions,security settings, and licence consumption to ensure an efficient environment. Define and own the Platform Roadmap, establish comprehensive SFMC documentation, and safely execute the SFMC Change roll-out Lead the technical setup, testing, execution, and amendment of donor retention, acquisition, and emergency appeal journeys within Journey Builder. Develop responsive, dynamic templates in Content Builder and Cloud Pages using HTML/CSS and AMPscript for deep personalization; lead the IP warming and deliverability strategy Oversee Single Send Emails and lead Email Template creation and amendments. ..... full job details .....