Salesforce Marketing Cloud Lead Developer
Job Title: Salesforce Marketing Cloud Lead DeveloperJob DescriptionThis role leads the technical delivery and optimisation of Salesforce Marketing Cloud within a global Sales and Marketing Customer Product Tower. You will act as the technical subject matter expert, guiding a mixed vendor and in-house team across multiple geographies to design, build, and enhance multi-channel marketing journeys. Working closely with Product Management and business stakeholders, you will ensure the platform is configured effectively, integrated seamlessly with the wider enterprise ecosystem, and supports robust downstream analytics to achieve targeted marketing and business outcomes.ResponsibilitiesServe as the technical subject matter expert for Salesforce Marketing Cloud, providing guidance and leadership to a mixed vendor and in-house development team.Collaborate closely with Product Management and business stakeholders to understand marketing objectives and translate them into effective SFMC solutions.Design, configure, and optimise Salesforce Marketing Cloud components, including data models, journeys, and multi-channel campaign workflows.Lead the design and implementation of integrations between Salesforce Marketing Cloud and the wider enterprise ecosystem to ensure seamless data flow.Oversee downstream analytics and reporting to enable accurate marketing performance analysis and support data-driven decision-making.Ensure that campaign journey traffic is managed effectively across ..... full job details .....
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