Sales and Marketing Manager, Somerset

REED Business Support in Bath is delighted to be working closely with a client based in Somerset in their search for a Sales and Marketing Manager for their niche business.Salary: Up to £35k + BonusHours: 8.30 - 5.00 (Mon - Fri) hour for lunchTHE ROLESole in-house Sales professional (Full Time) needed to oversee existing CRM platform and B2B sales function for wholesaler. Reporting to the Directors, the successful applicant will be the point of contact for (and take the lead in increasing) our growing family of customers who are now regional Partners, will liaise with existing customers to encourage loyalty as well as upselling to existing customers to promote increased activity and focus on identifying/approaching new leads for conversion across relevant sectors. CRM platform - take the lead with managing their existing CRM platformPartners - manage and grow their family of Partners who stock selected products to sell regionallyExisting Customers - connect with/build relationships with existing customers and those newly on board to identify their buying trends/upsell accordingly and promote new productsLead generation - identify target markets and make initial approaches to potential new customers to promote ability to supplyTrends - Keep abreast of market trends and be quick to identify/rectify any decreasing sales trends of specific productsMarketingFunction - be the point of contact/liaise with the existing agency (who lead on their brand awareness, literature design, ..... full job details .....