Product Owner - CRM

Overview
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Product Owner - CRM
role at
iwocaThe role: As a Product Owner in the CRM team, you’ll shape and scale the systems that sit at the core of iwoca’s customer operations. You’ll have scope to set priorities, collaborate with engineers and stakeholders to turn ideas into features, and use data and clear outcomes to guide decisions. The improvements you lead will increase the speed of our teams and the quality of service our customers receive, giving you visibility and impact across the company.The company
Imagine a world where every small business has the power to thrive. That''s the world we''re building at iwoca. Small businesses aren''t just statistics – they''re the heartbeat of our communities, the character of our high streets, and the engine of our economy. Since 2012, we''ve revolutionised how these businesses access finance, turning what was once a lengthy, frustrating process into something remarkable: funding that''s fast, flexible, and actually works for modern businesses.The team
The CRM team, known as Backyard Gardeners (BYG), builds and maintains Backyard – iwoca’s proprietary CRM platform. Backyard is at the core of how we serve customers: it powers account management, underwriting, and collections, and is used every day by the teams who deliver funding and support. By improving these systems, the team helps iwoca scale while making it easier for our people to give customers a faster, more reliable, and more positive experience.Responsibilities
Shape and lead high-impact projects that influence how our operational teams work and how customers experience iwoca.Prioritise work, collaborate with engineers and stakeholders, and turn ideas into features using data and outcomes to guide decisions.Improve systems to increase the speed of teams and the quality of customer service, delivering visibility and impact across the company.Projects include:
Supporting new product launches: Shape tools and processes that let Operations teams support new card products from day one, with fast access to data to deliver excellent customer service.Improving customer communication: Lead optimisation of the Twilio-based phone system to support goals like answering 90% of calls within two minutes; influence routing logic and design tools for better call management.Scaling backend systems: Guide priorities as the Django-based backend evolves toward microservices, focusing on performance and scalability for a growing customer base.
Qualifications
EssentialExperience as a Product Owner, Product Manager, or in a technical role with product responsibilities.Experience delivering projects end to end, from scoping and prioritisation through to release.Ability to understand technical concepts, manage trade-offs, and evaluate new ideas effectively.Critical thinking and problem-solving skills to challenge assumptions and identify practical solutions.Clear written and verbal communication, adapting technical detail to different audiences.Collaborative approach, working confidently with engineers, stakeholders, and operational teams.BonusExperience with card products.Familiarity with UX/UI design principles.Numerical or technical background (e.g., maths, physics, computer science, engineering).Salary
We expect to pay from £60,000 - £75,000 for this role. We''re open-minded, so include your salary goals with your application. We routinely benchmark salaries against market rates and run quarterly performance and salary reviews.Culture and offices
At iwoca, we prioritise a culture of learning, growth, and support, and invest in the professional development of our team members. We value diversity in thought and skill, and encourage you to explore new areas of interest to help us improve our products and services.Offices in London, Leeds, Berlin, and Frankfurt with plenty of drinks and snacks. Events and clubs, like bingo, comedy nights, yoga classes, football, etc.Benefits
Flexible working.Medical insurance from Vitality, including discounted gym membership.A private GP service for you, your partner, and your dependents.25 days’ holiday, an extra day off for your birthday, option to buy or sell up to five additional days, and unlimited unpaid leave.One-month fully paid sabbatical after four years.Emotional and mental health support.3% Pension contributions and share options.Parental leave and nursery tax benefit scheme.Cycle-to-work and electric car schemes.Two company retreats a year.Compensation Range: £60K - ..... full job details .....