Product Marketing Manager

Product Marketing Manager Are you a B2B product marketer who thrives at the intersection of insight, storytelling and sales? Do you want to shape how a respected professional body takes its products to market? Are you ready to own a remit, build something meaningful, and grow within a team that has your back? If so, this opportunity could be the right next move for you. The Role This is a newly shaped role that has been developed thoughtfully over recent months to reflect where our client needs to grow. It sits within a collaborative marketing directorate and works in close partnership with the Sales team to ensure products reach the right audiences in the right way. At its core, this is a role about fit: understanding our client''s products deeply, understanding the market clearly, and building the bridge between the two. You will develop positioning and messaging, lead go-to-market planning for new product launches and updates, and work closely with the Brand Manager, Digital Marketing Lead and Content team to design campaigns and deliver against them. Performance and pipeline are central, you will own the lead generation funnel, ensuring that by the time a lead reaches the sales team, it''s qualified, warm and ready. Sales enablement is a significant part of the role. You will be the link between the product story and how it lands in front of clients and prospects by briefing the sales team, building support materials, and ensuring messaging is consistent and compelling ..... full job details .....