Product Marketing Manager
PRODUCT MARKETING MANAGER - B2B SAAS Our client is a growing B2B SaaS business providing cloud-based software solutions to a specialist sector, helping organisations streamline critical operational processes and manage information more effectively. With a strong and expanding customer base, they''re a business on an upward trajectory, looking to strengthen their marketing function as they scale. They''re looking for a dynamic, detail-oriented Product Marketing Manager to sit at the intersection of product, sales, customer success and marketing, translating technical capabilities into compelling value propositions that help commercial teams win. Location: Hybrid, London office with UK-wide client travel required AS PRODUCT MARKETING MANAGER YOUR RESPONSIBILITIES WILL INCLUDE: Develop compelling product positioning and messaging, clearly articulating customer value propositions across target industries and personas Lead end-to-end go-to-market planning for product launches and releases, coordinating across Product, Marketing, Sales and Customer Success Create high-quality sales collateral including presentations, case studies, battlecards and competitive comparison guides Gather customer and market insight to inform product strategy, conducting ongoing competitor analysis Produce content and thought leadership including product webpages, campaigns, webinars and customer stories THE IDEAL PRODUCT MARKETING MANAGER WILL HAVE: Proven experience in a Product Marketing Manager ..... full job details .....
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