Product Marketing Lead

Join our mission to grow and transform the subscription economy by simplifying subscription service delivery.Infiterra''s mission

Our B2B subscription commerce platform helps IT Distributors and MSPs automate operations, integrate seamlessly, and scale efficiently.To support our global growth, we''re hiring a Product Marketing Lead in London—our newest hub. We’ve just opened a WeWork office in the city, 2 steps away from Chancery Lane stop, and are building out a founding team to drive our UK expansion. It’s a great time to join: you’ll be part of shaping not just the role, but also the local team culture and presence from the ground up.Your mission

Create demand, shorten our sales cycle, and accelerate revenue growth through impactful positioning, messaging, and data-driven product marketing programs. Success means making sure our target audience clearly understands the value of our product—ultimately turning interest into action.This role is perfect for someone who thrives at the intersection of market insight, GTM strategy, and sales enablement. You’re commercially sharp, execution-focused, and energized by turning complex ideas into compelling narratives that drive results.Your role and responsibilities

Lead our product marketing roadmap and team, fostering a culture of innovation, collaboration, and continuous improvement.In more detail:Positioning and messagingLead the go-to-market roadmap, strategy, and product launch execution.Define compelling product positioning, messaging frameworks, and personas to drive effective segmentation and clear value comms.Market researchConduct deep market and competitive research to shape GTM strategies, target markets, and positioning for new features and upsell plays.Use insights to build data-driven launch strategies and scale efforts across markets.Monitor trends, competitors, and customer needs to spot risks and opportunities early.Sales EnablementPartner with sales, marketing, and CS to deliver impactful enablement materials.Ensure messaging aligns with pain points and industry shifts, keeping it consistent across touchpoints.Create FAQs, use cases, success stories, and objection-handling guides to boost product fluency.Content and CampaignsOwn integrated campaigns, content, and event strategies to increase awareness, engagement, and adoption.Metrics and data-driven performanceTrack and analyze GTM performance, optimizing strategies to drive impact and ROI.Our Ideal Candidate Persona

You have at least 5 years of

hands-on experience

in

Product Marketing

for

SaaS products , preferably in e-commerce, CRM, billing, or

subscription management .You have at least 2 years of

leading

a

Product Marketing team .You possess a strong blend of

technical

and

business acumen

and an understanding of the

SaaS product landscape .You have strong skills in crafting

positioning strategies

and

messaging frameworks

that drive

product success .You have solid experience

owning GTM strategies

and

successfully launching new products

or

features .You demonstrate

excellent communication

and

storytelling

skills.You have the ability to

influence cross-functional teams

without formal authority.You thrive in a

fast-paced ,

data-driven environment

and can

pivot strategies

based on

market feedback .You are a

natural leader

and

mentor , fostering

growth

and

collaboration

within your team.You have

strong analytical

and

problem-solving

skills, using data to make informed marketing decisions.You are fluent in English and have exceptional

writing

and

presentation

skills.Sounds like you?

It is a Win-WinA tech-passionate team with a friendly culture and international breed.Remote-first and hybrid work.Flexible working hours.Work-from-anywhere scheme.Learning and development budget.State-of-the-art workspaces for on-site collaboration.If you feel you’re a great fit, please apply!

We’d love to hear from you!All applications will be treated with confidentiality. Please note that due to the large number of CVs received, only compatible candidates will be contacted for an interview.As part of our dedication to the diversity of our workforce, Infiterra is committed to Equal Employment Opportunity without regard for race, color, national origin, ethnicity, gender, disability, sexual orientation, gender identity, or ..... full job details .....