Product Marketing Lead

Product Marketing Lead Oswestry Office-based, five days a week Competitive salary and benefits package A well-established manufacturer is looking for a Product Marketing Lead to join its growing marketing team in Oswestry. This Product Marketing Lead role is focused on product marketing strategy, go-to-market planning, product positioning, launch planning and product messaging. It will suit someone who can bring commercial thinking, market insight and competitor insight into the way products are positioned, launched and communicated. As Product Marketing Lead, you will help translate technical product features into clear customer and commercial value, working closely with Product, Sales and Customer Success teams to support how products are brought to market. The role could suit someone already working as a Product Marketing Lead, Product Marketing Manager, Associate Product Marketing Manager, Product Marketing Executive, Technical Marketing Manager, B2B Marketing Manager or commercially focused Marketing Manager with strong product, launch, market insight or go-to-market experience. As the Product Marketing Lead, you will: Own product marketing strategy and go-to-market planning across the product portfolio. Develop product positioning, messaging frameworks and core narratives ahead of launches. Bring market insight, competitor insight and customer understanding into product launch planning. Guide sales enablement content, ensuring it reflects commercial priorities, ..... full job details .....