PPC Specialist

PPC Specialist

£30,000 – £35,000

Chandlers Ford

Full Time Office Based Permanent

TS Group is a growing group of businesses with a strong presence in the UK and the GCC. We operate across process equipment, healthcare solutions, recruitment, and online sales, supporting a wide range of sectors. We’re proud of our growth and the collaborative culture we’ve built, and we’re always looking for new ways to develop and strengthen our teams. As we continue to expand, we’re looking for motivated people to join us and help support our success across all areas of the business.

As the group’s goals continue to grow, we are seeking a PPC Specialist to manage, optimise and report on existing Google Ad campaigns as well as plan, research and launch new campaigns. There are a variety of businesses within the group, this PPC Specialist will need experience in running campaigns for eCommerce and B2B Businesses.

In return, the salary on offer is a basic between £30,000 – £35,000 PA depending on experience, as well as various company benefits including 25 days plus bank holidays annual leave, pension, free parking and bi-annual company social events!

This is a full time, permanent role working Monday to Thursday 8.30am 5pm & 8.30am 4.30pm Friday.

The PPC Specialists responsibilities would include:

• Campaign Planning, Strategy, & Launch – Conduct extensive keyword research and study competitors’ strategies.
• Campaign Management – Oversee and Optimise existing campaigns to ensure they are performing effectively
• Performance Analysis - Tracking KPI’s, analysing campaign data and using it to provide insights and suggestions for improvement
• Budget Management – Allocating ad budgets to maximise return on investment
• Tracking – Set up effective tracking tags to collect important click/conversion data
• Stay Updated – Keep up-to-date with the latest trends, best practises and platform updates within PPC.

Experience:

• Experience running/optimising campaigns independently
• Strong written and verbal communication skills
• Proven experience in growing sales and generating leads with PPC
• Improved ad performance for eCommerce and B2B businesses.
• Confident in handling large budgets for multiple businesses
• Experience with A/B testing and using analytical data to make informed decisions

Desirable Skills

• Experience using Ahrefs/SEMRush for keyword research
• Familiar with Salesforce/Pardot
• Experience with LinkedIn & Meta Ads
• Able to use Google Analytics
• Understanding of landing page optimisation