PPC Manager B2B (In-house) - #3147655

Get AI-powered advice on this job and more exclusive features.This fast-growing group of start-up-focused businesses is building out its in-house digital marketing function. With a vibrant WeWork-style office in Central London, they support a portfolio of professional services brands in accounting, technology, and consultancy. With over 200 employees globally and a lean team of 14 in the UK, the company offers the agility of a startup with the backing of a larger group.The central marketing team is currently led by a former agency specialist and is looking to bring Paid Media activity in-house after previously outsourcing to an agency. You’ll be joining a small but ambitious team looking to scale performance across multiple B2B sub-brands, with a heavy focus on lead generation.Responsibilities

Develop and execute Paid Search strategies (90% PPC / 10% Paid Social – LinkedIn)Manage budgets of £20k-25k/month, optimising for ROI and ROASBuild, run, and analyse paid campaigns across Google Ads and LinkedInCollaborate closely with the Marketing Manager to shape broader media plansLead campaign performance analysis and implement testing strategiesIdentify innovative opportunities to scale campaigns and improve resultsWork independently on activation – no client-facing or team management requiredOpportunity to learn and expand into Paid Social over timeSkills and Experience

3+ years of experience in Google Ads (PPC is essential)Ideally agency background or multi-account experienceB2B experience preferred - understanding of lead generation KPIsComfortable working across multiple accounts in a fast-paced environmentExposure to LinkedIn Ads or Meta Ads is a bonusConfident managing and allocating small-to-medium budgetsFamiliarity with GA4 is desirableStrong communication skills and ability to present ideas effectivelyCompany Benefits

Hybrid working: Office in Central LondonFree breakfast, snacks, and vibrant office events25 days holiday + Christmas shutdown‘Work from Anywhere’ for 2 weeks per yearCycle to work schemeEnd-of-year and summer partiesQuarterly team socialsReal opportunity to build a mini-agency function within a supportive groupRole Details

Seniority level: Mid-Senior levelEmployment type: Full-timeJob function: Information TechnologyIndustries: IT Services and IT ConsultingGet notified about new Digital Marketing Manager jobs in London Area, United ..... full job details .....