Performance Marketing Manager

Performance Marketing Manager
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Hitchin - 4 days per week onsite (including Monday and Friday)
Up to -60,000 per annum + benefits
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A newly created opportunity has arisen for an experienced Performance Marketing Manager to join a growing and ambitious business. This role is ideal for a data-driven marketing professional who thrives on delivering measurable results, optimising campaigns, and driving customer acquisition across multiple digital channels.
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Working closely with senior stakeholders, you will take ownership of performance marketing strategy, budget management, and campaign execution, helping to accelerate growth and maximise ROI.
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Key Responsibilities

• Develop and execute performance marketing strategies across paid search, paid social, display, and other digital acquisition channels.
• Manage and optimise marketing budgets to ensure maximum return on investment.
• Monitor, analyse, and report on campaign performance, identifying opportunities for improvement.
• Lead customer acquisition and lead generation initiatives.
• Conduct A/B testing and conversion rate optimisation activities.
• Work closely with internal stakeholders to align marketing activity with wider business objectives.
• Utilise analytics tools to provide actionable insights and performance recommendations.

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Your skills and experience

• Proven experience in a Performance Marketing Manager or similar digital marketing role.
• Strong hands-on experience with Google Ads, Meta Ads, LinkedIn Ads and other paid media platforms.
• Excellent understanding of attribution, tracking, analytics and reporting.
• Experience managing significant marketing budgets with a focus on ROI and growth.
• Strong analytical skills with the ability to interpret data and make commercially driven decisions.
• Proficiency with Google Analytics (GA4), Google Tag Manager and reporting tools.

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If you''re a commercially minded performance marketer looking for your next challenge, we''d love to hear from you.

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